Todd Walker
About: UPDATE Jan 2008: I'm moving back to Colorado in Feb to join Crispin Porter + Bogusky as an account director.
Oct 2007:
I'm originally from Colorado, moved to NYC about 11 years ago. Today, I live in Queens with my wonderful wife and 3-year-old son. Among many many other things, I enjoy fine art photography and blog about it at Gallery Hopper.
Okay, now the "Party line": Todd joined R/GA in 2002 and has worked with such clients as Nokia, IBM and Activison on a range of projects including experiential branding, integrated interactive marketing strategy, Web-based retention and loyalty programs, rich media standards development and content management.
Todd has eleven years of experience in interactive marketing and production. He joined R/GA from iXL where he served as a project manager for Fortune 500 clients such as General Electric, JP Morgan Chase, and AOL. While at iXL, he spearheaded the firm’s early development for wireless and mobile platforms. Previously Todd served as United Media’s coordinating producer for its Dilbert.com and Snoopy.com Web sites. Todd began his interactive marketing career at Byron Preiss Multimedia’s Virtual Comics, a joint-venture with America Online.
Todd earned his MBA in management and marketing from New York University Stern School of Business and his BA in English from Colorado College.
Photos:
Twitter Stream:
follow on twitterBlog Posts
Switching to Tumblr
--I'm switching over to Tumblr. The new location is http://designinginnovations.tumblr.com/. Tumblr's "snippet" format better fits the amount of tim...
Design Problem: Recyclable Sticky Note
--Did you know PostIt notes can't be recycled? I didn't. Apparently the sticky part gums up paper recycling equipment and the typically bright colore...
Who owns design?
--If you aren't reading "Campbell on Branding on Innovation" add it to your feed reader now. Jon Campbell is just starting out in the Master of Desi...
California Envy
--For a long time now, Apple's products have been marked with the line "Designed by Apple in California" or some such reference to the Golden State. ...
Reading List Adds
--One of the mixed blessings of my feed reading list is that, coupled with eBay, I've accumulated quite a backlog of books of interest, referenced or...
BW: The Halo 3 Effect
--Take a look at this overview of the non-game aspects of Halo 3 in Business Week. Beyond the games itself (which has been somewhat panned as same-ol...
Product Equals Brand
--John Maeda's post "The Product is the Message; The Message is the Product" takes a look at the consumer electronics industry as an example of a maj...
DMI Conference Blog
--The "conference blog" is a trend I'm really enjoying. Few of us can be jetting around the country kibbutzing with all sorts of interesting peers, s...
The Martian Language of CGI
--Jargon can be a saint or sinner. The jargon saint allows precision of meaning and rapid understanding of complex concepts amongst the brethren. The...
Untitled
--I work around the corner from the New York Times building and they just put up the new "Times" sign on the front of the building a few weeks back. ...
Bookmarks:
The Toad Stool by Alan Wolk: Tiny Bubbles
Commentary on the social media echo chamber.
David Madajian's Bike Commuting Tips
Microsoft: Microsoft Spending $300+ Million To Tell Consumers Vista Doesn't Suck
Bionicle Official Building Instructions - BZP Forums
Function Web Design & Development [ Blog ] ? Blog Archive ? Design Resources Pack #1: The Grunge Pack, Brushes, Fonts, Textures, Images & Inspiration
20+ Must-Have WordPress 2.5 Compatible Plugins
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Comments
Todd, glad you like the idea that "'being the best' is not a strategy" ...I'll be revisit it a bit during my presentation on Tuesday.
hi Todd - yeah most of my cat herding has been client-side, but I've got in-house cats too.















