Network
Network Posts
Obama’s O: not the first idea
From the New York Times’ Campaign Stops blog, who interviewed Sol Sender, graphic designer of the Barack Obama ‘O’ logo: Q: How many iterations did you go through before deciding on this “O”? Was it your first idea? A: We actuall...
Ideas are cheap. Have a lot of them.
This past week at CanUX I presented sketchboards, a low-fi technique that makes it possible for designers to explore and evaluate a range of interaction concepts. One thing we worked on was using a template that accommodates the sketching of 6 ide...
Sketchboards at CanUX
I’m lucky to have the pleasure of spending several days at CanUX in Banff, Alberta, plus getting the chance to present the skethboards method with the great folks at the conference. Here’s a sample of what I’m sharing: the slide...
open sourcing prosthetics
We have open source browsers, operating systems, and other digital solutions, but it’s heartening to see open source also make it into physical products. October’s Scientific American covers the Open Prosthetics Project, a clearinghous...
predicted brandon sightings
At two upcoming events in San Francisco and in Calgary I’ll be sharing the benefits and the how-to basics of sketchboards: First, at UXWeek in August I’ll be conducting what’s likely to be a crazy high-energy workshop with the s...
seeing new mindsets
Lately I’ve been working on a beefy article for the Journal of Business Strategy. The working title is, “New Mindsets to Pirate Off the Web.” While I’m working to get permission to share some excerpts of the text, I figure ...
startup spaces
Need a startup idea? Venture firm Y Combinator has already done some of the intial thinking for you, classifying the spaces in which they’d like to see startup ideas. Some of my favorites from their list: 9. Photo/video sharing services. A l...
Peter focuses on experience with Businessweek
This week Peter talked with BusinessWeek reporter Matt Vella about Subject to Change and the approaches necessary for focusing on experience as the product you deliver to customers. On of my favorite points from the podcast was on lessons learned ...
background on ‘the long wow’ at the IASummit
Tomorrow at the IASummit I’ll be presenting on The Long Wow, a systematic approach for building great customer experiences that lead to real customer loyalty. It’s one of three approaches to practicing design differently that I outline...
d’you know a ceo?
It’s may sound a bit crazy, but we’ve decide to announce our CEO search and request suggestions via the Adaptive Path blog. We’re in a great position today, as a firm, and so there’s no reason we shouldn’t openly reac...
Don Norman’s “one perfect book”
Over the past year-plus, I’ve been working on a book with my colleagues Perter Merholz, David Verba, and Todd Wilkens. The result is an interesting take on how organizations can embrace both the emerging and the long-held concepts behind res...
what excites me about Manging Experiences
Over the past months, I’ve had the chance to put together with Henning Fischer the conference that I’d love to attend. It’s called Managing Experiences through Creative Leadership, and it’s about what it takes to be success...
designers should talk about failure
There are thousands of case studies where design leads to success. But what about the cases where design leads to failure? These cases get swept under the rug and never talked about. So we never learn. I was inspired by this when reading Jonathan ...
JSCIMW: tattooed tees
As a kid vacationing on the Redneck Riviera, I’d go nuts over the airbrushed t-shirts in the local surf-shops. I dreamed of growing up and becoming the guy behind the counter painting Trans Ams, palm trees, sunsets, and Donna loves Bubba all...
Are social networking sites the telcos of the future?
Billy Bragg writes on The Royalty Scam over at the NYTimes, complaining that social networks aren’t rewarding music artists who helped make them popular: “Social-networking sites like Bebo argue that they have no money to distribute — ...
Geek Squad takes creative where it isn’t
Geek Squad started with one college drop out, a car with a logo, and a lot of creativity. Founder and Chief Inspector Robert Stephens just spoke at “Customer Service is the New Marketing,” Sataisfaction’s one-day conference in SF...






